Jeff For Banks

A blog designed to provide an outlet for Jeff's and other unvarnished opinions on community financial institutions. Sometimes serious, other times not, Jeff's opinions are his own and may not represent the opinions of his esteemed employer.

Wednesday, April 01, 2026

The Scale Imperative: Banks Can Acquire Credit Unions

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The traditional financial industry is facing a quiet, steady drain of its lifeblood. While the "unbanked" population is shrinking,...
Thursday, March 26, 2026

Guest Post: Financial Markets and Economic Update for First Quarter 2026

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  A Wild and Cold Quarter I can only remember one other winter that was as cold as what we just experienced.  A snowstorm hit the Northeas...
Friday, March 06, 2026

Bank Board Exchange Ideas: Deposits and Liquidity

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During a recent banking conference, my colleague and I led a peer exchange with community bank board members. To guide the conversation, we ...
Wednesday, February 04, 2026

What Really Drives Bank Value—and What To Do Next

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Earlier this month, I attended Bank Director’s Acquire or Be Acquired conference. As always, the sessions were strong and the hallway conve...
Thursday, January 15, 2026

Interest Rate Caps: Long History of Failure

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President Trump called for a temporary, nationwide cap on credit card interest rates at 10% APR for one year, beginning January 20, 2026. H...
Sunday, December 21, 2025

Guest Post: Financial Markets and Economic Update Fourth Quarter 2025

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I had the best fourth quarter!  I’ve always wanted to visit Europe’s Christmas Markets and finally did in late November to early December on...
Sunday, December 14, 2025

Banking's Top 5 Total Return to Shareholders: 2025 Edition

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There have been some humbling moments in Top 5 recognitions, with some award recipients failing and one voluntarily liquidating. Although we...
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Jeff Marsico
Jeff started his banking career in the IT Department of a northeast regional bank in 1985. His banking experience includes IT, Trust, branch management, and merger integration. He has served as a consultant to the banking industry since 1997, specializing in strategy development, M&A, and profitability. He interrupted his banking career to serve in the U.S. Navy, the best Navy in the world, where he specialized in intelligence gathering against very bad people. He lives in Lancaster County, Pennsylvania with his wife and two children.
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